You are a charismatic, empathetic, and communicative sales leader who thrives on developing people rather than merely closing transactions. You bring a grounded, humble attitude coupled with natural authority, cultural sensitivity across Belgian linguistic regions, and a no-nonsense, entrepreneurial mindset. 

• Proven sales leadership experience with a demonstrable track record in managing, motivating, and developing external sales teams.  
• Strong experience selling value and brand identity to end users, understanding multi-tiered distribution models and commercial decision-making. 
• Full bilingual proficiency in Dutch and French, possessing a deep cultural understanding of both Flemish and Walloon/Brussels business environments, complemented with a good understanding of English for international relations
• Solid analytical foundation, adept at pipeline management, margin control, reporting tools (Dynamics 365, Power BI), and sales governance. 
• High willingness to be on the road across the territory (typically 3 to 4 days per week in the field, with roughly 1 to 2 days based out of the Mechelen office/home). 

• At Blåkläder, you join a dynamic, non-hierarchical organization where the agility and energy of a start-up meet the security and production power of an established international market leader. You will enjoy entrepreneurial freedom and autonomy to shape your team and impact strategic group projects, all supported by a high-performing back-office, a dedicated leadership development program, and an open, feedback-oriented culture where questions are welcomed and initiative is rewarded.